Transformation with every print.

With HP Latex, every print is a moment of transformation—where creativity meets craftsmanship, and business potential becomes reality.

Unleash creativity. Capture high-margin jobs.
Accelerate your growth.

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Bring bold ideas to life with consistent quality and vibrant prints that transform spaces—and boost your bottom line.

The future of work starts here. HP Latex Technology empowers smarter, faster workflows—so you can lead and excel.

Move toward a more sustainable, more profitable future with the world’s leading water-based ink technology.1
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The most advanced water-based printing technology for signage and decorative applications.2

Explore how HP Latex can transform your printing experience.

Discover the latest additions to the HP Latex portfolio.

Browse our applications and we’ll help you decide which printer is the one for you

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Find the right HP Latex large-format printer

We offer everything from cool displays to trendy vehicle wraps.

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HP Latex Print and Cut Plus solutions

Print and cut vinyl applications simultaneously in one seamless operation.

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HP Latex Production printer series

HP Latex roll-to-roll printers up to 64 inches (1.63 m) deliver vibrant results across a wide range of flexible media.

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HP Latex R printer series

The only true hybrid solution, equally strong in both rigid and flexible.

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HP Latex Industrial printer series

Tackle high volumes of large-format signage and décor—delivering high-quality results up to 126 inches (3.2 m) wide.

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  1. Based on IDC WW Quarterly LFP Tracker as of June 2025, specific to the low-volume digital large format market market, factoring Size: 42-44 in, 45-71 in, and super-wide; Toner/Ink type: Aqueous, Solvent, Eco Solvent, and Latex; and Media output: Roll-to-Roll.
  2. Based on a competitive assessment performed in June 2025 by Sogeti and commissioned by HP. Water-based HP Latex Ink is the most environmentally certified ink technology, features the most advanced white ink, and powers the most advanced printing system.
  3. Based on a competitive comparison of HP PrintOS Production Hub and comparable competitive software solutions from the main large format vendors that compete with HP products commissioned by HP and performed by Sogeti. HP PrintOS Production Hub enables the PSP to remotely control the printer queue and manage the order intake all in one single platform, unlike any others.
  4. Automatic White Ink Recirculation System between the HP Latex 832 Ink Mix and HP 832/873 White Latex Ink Cartridge. When not printing with white ink remove the white printheads from the carriage and store them in the offline rotation chamber, avoiding unnecessary white ink waste. White print modes (spot, underflood, overflood, 3 layers, and 5 layers) are available with white ink densities up to 260%.
  5. Applicable to HP Latex Inks. Based on sensory evaluations conducted by Odournet, done according to VDI Guideline 3882 where HP 832, HP 872, HP 873, HP 875, HP 882, HP 883 and HP 886 Latex Inks were characterized as “weak” in odor intensity and “neutral” for hedonic tone. There is a broad set of media with very different odor profiles. Some of the media can affect the odor performance of the final print.
  6. UL ECOLOGO® Certified HP 832 and 873 inks meet a range of stringent human health and environmental considerations. For certifications, see ul.com/EL and ul.com/gg.
  7. Performance may vary depending on media—for more information, see hp.com/go/mediasolutionslocator or consult your media supplier for compatibility details. For best results, use textiles that do not stretch. The ink collector is required for porous textiles. Feature availability and related performance varies by printer and may be optional. See individual products data sheets for more information at hp.com/go/latex.
  8. Applicable to the HP Latex R2000 Plus Printer. High opacity and resists yellowing over time based on internal HP WeatherOmeter testing October, 2017 with 1 dot-per-pixel HP Latex Overcoat, on a range of rigid and flexible unlaminated substrates. Yellowing based on L* and B* of white underflood samples. White ink capability may be optional, requiring purchase of the HP White Ink Option Kit.